Mississippi snack manufacturer

A family-owned snack maker in Mississippi brings orders, packaging and production into one system

A family-owned bakery in Mississippi, about 30 years old with around 20 people, makes cookies and baked snacks under its own brands and as private label. It sells wholesale through rep groups, online on Shopify and on Amazon through a distributor, and it expects sales to double this year. The work with Convexity is about running that growth from one system.

Illustrative diagram of the workflow described below.

Before Convexity

The company has been baking for about 30 years and is growing fast enough to add a second shift. Orders come in from rep groups, its online store, Amazon and wholesale buyers, and many arrive by email, text or spreadsheet, so someone retypes them.

Packaging is the hidden constraint: hundreds of printed variants, ordered from overseas with lead times of two months or more. Without a view of packaging stock, the team found out it was short when a run was about to start, and private-label runs often came out well over the order.

What Convexity does

Convexity connects the sales channels and accounting, creates sales orders automatically, reports wholesale and retail separately and tracks rep commissions.

Seasonal forecasts for each item drive packaging and raw-material purchases timed to long lead times, with private-label reorder alerts and a report of excess cartons.

Production is planned from the sales orders: recipes, work orders and a schedule that fits oven capacity. People approve every purchase order and production run.

Results and what’s next

The first thing the team noticed was the order flow. Orders that used to be retyped from emails and texts now arrive as sales orders, so the team spends its time making and shipping product instead of re-entering it.

FAQ

Questions about the Mississippi snack manufacturer

To bring orders from every channel into one system, plan packaging and raw-material purchases against seasonal forecasts, and plan production from sales orders.

Printed packaging comes from overseas with lead times of eight to ten weeks across hundreds of variants. Running short stops a production run, and over-buying ties up cash in cartons.

The order flow. Orders from rep groups, the online store and wholesale buyers arrive as sales orders instead of being retyped from email and texts.

Start with your workflow

Bring one inventory, purchasing or order-management problem. We will map the required data, demonstrate the relevant workflow and identify what needs configuration or further validation.

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